In this video interview with CUInsight, Jenna Meyer, Shield’s Director of Client Success, explains how cannabis banking can improve operational efficiencies and member relations while providing new sources of low-cost deposits, earning assets, and non-interest income.

1. (0:30) In the current rising rate environment with economic uncertainty, how can cannabis banking help credit unions manage their balance sheets and find new growth?

2. (1:26) When it comes to lending, what are some of the challenges credit unions should be aware of and how can they be addressed?

3. (3:38) What are some misconceptions credit unions might have about cannabis banking?

This article originally appeared in CU Insight on August 23, 2022